{"id":1175,"date":"2026-03-20T12:26:50","date_gmt":"2026-03-20T12:26:50","guid":{"rendered":"https:\/\/hashtagdesigns.co.in\/?p=1175"},"modified":"2026-04-15T09:25:00","modified_gmt":"2026-04-15T09:25:00","slug":"rootly","status":"publish","type":"post","link":"https:\/\/hashtagdesigns.co.in\/rootly\/","title":{"rendered":"Rootly"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1175\" class=\"elementor elementor-1175\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5bb392b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"5bb392b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19d0cb4 elementor-widget elementor-widget-ucaddon_breadcrumbs_widget\" data-id=\"19d0cb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_breadcrumbs_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Breadcrumbs -->\n\t\t<link id='font-awesome-css' href='https:\/\/hashtagdesigns.co.in\/wp-content\/plugins\/unlimited-elements-for-elementor\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/hashtagdesigns.co.in\/wp-content\/plugins\/unlimited-elements-for-elementor\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Breadcrumbs *\/\n\n#uc_breadcrumbs_widget_elementor_19d0cb4 .uc-breadcrumbs-list {\n  margin: 0;\n  padding: 0;\n  display: flex;\n  flex-wrap: wrap;\n}\n#uc_breadcrumbs_widget_elementor_19d0cb4 .uc-breadcrumbs-list li {\n  display: flex;\n  align-items: center;\n  list-style-type: none;\n}\n#uc_breadcrumbs_widget_elementor_19d0cb4 .uc-item-title {\n    position: relative;\n    display: inline-flex;\n    justify-content: center;\n    align-items: center;\n}\n#uc_breadcrumbs_widget_elementor_19d0cb4 .uc-item-title-inner{\n  display: flex;\n  align-items: center;\n}\n\n\n\n\n\n\n\n<\/style>\n\n\n    \t\n            <div id=\"uc_breadcrumbs_widget_elementor_19d0cb4\" class=\"uc-breadcrumbs\">\n            <ul class=\"uc-breadcrumbs-list default\">\n                                                            <li class=\"uc-breadcrumb-item\">\n                            <a href=\"https:\/\/hashtagdesigns.co.in\/\" class=\"uc-item-title\">\n                              <span class=\"uc-item-title-inner\">\n                                                                                                Home\n                              <\/span>\n                            <\/a>\n                                                    <\/li>              \t\t    \n                                                <\/ul>\n        <\/div>\n\n            \n<!-- end Breadcrumbs -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d6f0ff3 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"d6f0ff3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-481b724 elementor-widget elementor-widget-heading\" data-id=\"481b724\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rootly- The Gardening App<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cd8520 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7cd8520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9490a74 elementor-widget elementor-widget-heading\" data-id=\"9490a74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Building Gardening App Identity<br>\nto Digital Experience Design.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad5fc4a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ad5fc4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A gardening app brand identity crafted to reflect simplicity, sustainability, and community connection through clean, intuitive, and nature inspired design.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fccf19b elementor-widget__width-initial wpr-promo-box-style-cover elementor-widget elementor-widget-wpr-promo-box\" data-id=\"fccf19b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-promo-box.default\">\n\t\t\t\t\t\n\t\t<div class=\"wpr-promo-box wpr-animation-wrap\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"wpr-promo-box-image\">\n\t\t\t\t\t<div class=\"wpr-promo-box-bg-image wpr-bg-anim-zoom-out wpr-anim-timing-ease-default\" style=\"background-image:url(https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/Rootly-Design-landing-page-.svg);\"><\/div>\n\t\t\t\t\t<div class=\"wpr-promo-box-bg-overlay wpr-border-anim-oscar\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-promo-box-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-901a2d8 e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"901a2d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-449b035 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"449b035\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8490ccb elementor-widget elementor-widget-elementskit-heading\" data-id=\"8490ccb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper    ekit_heading_tablet-   ekit_heading_mobile-\"><h3 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tClient\n\t\t\t\t\t<\/h3><h2 class=\"ekit-heading--title elementskit-section-title \">The Morning Ritual<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a059ff2 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"a059ff2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4d49ce elementor-widget elementor-widget-elementskit-heading\" data-id=\"a4d49ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper    ekit_heading_tablet-   ekit_heading_mobile-\"><h3 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tIndustry\n\t\t\t\t\t<\/h3><h2 class=\"ekit-heading--title elementskit-section-title \">Cafre &amp; Hospitality<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-db77074 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"db77074\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8526a91 elementor-widget elementor-widget-elementskit-heading\" data-id=\"8526a91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper    ekit_heading_tablet-   ekit_heading_mobile-\"><h3 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tCategory\n\t\t\t\t\t<\/h3><h2 class=\"ekit-heading--title elementskit-section-title \">Branding<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-179e915 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"179e915\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-090000f elementor-widget elementor-widget-elementskit-heading\" data-id=\"090000f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper    ekit_heading_tablet-   ekit_heading_mobile-\"><h3 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tLocation\n\t\t\t\t\t<\/h3><h2 class=\"ekit-heading--title elementskit-section-title \">Pune<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-512e1dc e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"512e1dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e105579 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"e105579\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a65d5b5 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"a65d5b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"35\" height=\"39\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/Vector-8.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Project Brief                <\/h3>\n                                            <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71f3b39 elementor-widget elementor-widget-text-editor\" data-id=\"71f3b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Neeroop Organic sought a brand and website that conveyed modern luxury and sustainability. The challenge was to balance indulgence with trust and create a digital flow that tells ingredient stories, rituals, and values with clarity and grace.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce68180 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"ce68180\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe076d4 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"fe076d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"44\" height=\"44\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/Group-2.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    The Challenge                <\/h3>\n                                            <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ce6a3d elementor-widget elementor-widget-text-editor\" data-id=\"3ce6a3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In a crowded skincare market, luxury brands often feel generic.<br \/>Neeroop needed to stand out with authenticity, credibility, and <br \/>strong storytelling. Rituals, sustainability, and consistent design <br \/>guidelines.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa20357 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"fa20357\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a60d142 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"a60d142\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"34\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/Vector-1-2.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Our Approach                <\/h3>\n                                            <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b50bbb e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"8b50bbb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4d9c22 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"f4d9c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"48\" height=\"48\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/material-symbols-light_lab-research-outline.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Research                <\/h3>\n                        \t\t  \t<p>Aligns with Neeroop\u2019s focus on clean beauty, ingredient transparency, rituals, and sustainability.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f613993 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"f613993\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"44\" height=\"44\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/ph_strategy-light.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Strategy                <\/h3>\n                        \t\t  \t<p>Reflects the brand goal of modern luxury + purity + trust through minimal, calm, nature-led design.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4bbc5a elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"d4bbc5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                            <div class=\"elementskit-box-header\">\n                <div class=\"elementskit-info-box-icon text-center\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"32\" height=\"32\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/02\/carbon_executable-program.png\" class=\"attachment- size-\" alt=\"\" \/>                <\/div>\n          <\/div>\n                <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Execution                <\/h3>\n                        \t\t  \t<p>Connects directly to your delivered outcomes: brand <br>system, UI design, storytelling website, products, rituals, <br>sustainability, and community.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0250062 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"0250062\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df734b2 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"df734b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da77ccf elementor-widget elementor-widget-image\" data-id=\"da77ccf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"478\" height=\"202\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/kuuk.png\" class=\"attachment-full size-full wp-image-1183\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/kuuk.png 478w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/kuuk-300x127.png 300w\" sizes=\"(max-width: 478px) 100vw, 478px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fba09a elementor-widget elementor-widget-text-editor\" data-id=\"0fba09a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Urban home gardeners, especially busy working individuals, often struggle to maintain healthy plants due to limited time, lack of expert guidance, and difficulty accessing the right tools or fertilizers. Without proper care routines, pest control knowledge, and organized garden management, plants fail to leading to frustration and reduced motivation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ddf123 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"3ddf123\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23358d0 elementor-widget elementor-widget-image\" data-id=\"23358d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"623\" height=\"612\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/cuate.png\" class=\"attachment-full size-full wp-image-1146\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/cuate.png 623w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/cuate-300x295.png 300w\" sizes=\"(max-width: 623px) 100vw, 623px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9dba13 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"c9dba13\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fd9547 elementor-widget elementor-widget-image\" data-id=\"8fd9547\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"550\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/Vector-178.png\" class=\"attachment-full size-full wp-image-1150\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/Vector-178.png 712w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/Vector-178-300x232.png 300w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c81dd75 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"c81dd75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6a4cc34 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"6a4cc34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c43d36 elementor-widget elementor-widget-image\" data-id=\"9c43d36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"765\" height=\"664\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/rafiki.png\" class=\"attachment-full size-full wp-image-1149\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/rafiki.png 765w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/rafiki-300x260.png 300w\" sizes=\"(max-width: 765px) 100vw, 765px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8245fa e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"d8245fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac72ccc elementor-widget elementor-widget-image\" data-id=\"ac72ccc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"460\" height=\"165\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/ytyy-e1774011470990.png\" class=\"attachment-full size-full wp-image-1184\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/ytyy-e1774011470990.png 460w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/ytyy-e1774011470990-300x108.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-398b8cc elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"398b8cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>I delivered a clean, nature-inspired brand identity and intuitive UI design for the gardening app. Beyond the brief, I introduced photo-clicking for plant identification and a community feature, making the experience engaging, educational, and eco-conscious.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b0c500 elementor-widget elementor-widget-heading\" data-id=\"1b0c500\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Visual Design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0eeaf8 wpr-promo-box-style-cover elementor-widget elementor-widget-wpr-promo-box\" data-id=\"a0eeaf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-promo-box.default\">\n\t\t\t\t\t\n\t\t<div class=\"wpr-promo-box wpr-animation-wrap\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"wpr-promo-box-image\">\n\t\t\t\t\t<div class=\"wpr-promo-box-bg-image wpr-bg-anim-zoom-out wpr-anim-timing-ease-default\" style=\"background-image:url(https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-3.svg);\"><\/div>\n\t\t\t\t\t<div class=\"wpr-promo-box-bg-overlay wpr-border-anim-oscar\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-promo-box-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b8a1467 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"b8a1467\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9d3c315 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"9d3c315\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf5309d elementor-widget elementor-widget-elementskit-heading\" data-id=\"bf5309d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_left   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Low-fi to UI design<\/h2>\t\t\t\t<div class='ekit-heading__description'>\n\t\t\t\t\t<p>Wireframes are simple, low-fidelity sketches or layouts used in design to show the basic structure of a screen or page without any colors, images, or detailed visuals.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a593a70 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"a593a70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4dec55 elementor-widget elementor-widget-image\" data-id=\"b4dec55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"557\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/imggg-1024x713.png\" class=\"attachment-large size-large wp-image-1185\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/imggg-1024x713.png 1024w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/imggg-300x209.png 300w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/imggg-768x535.png 768w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/imggg.png 1364w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f28df40 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"f28df40\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d781999 elementor-widget elementor-widget-image\" data-id=\"d781999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1033\" height=\"2560\" src=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-scaled.png\" class=\"attachment-full size-full wp-image-1186\" alt=\"\" srcset=\"https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-scaled.png 1033w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-121x300.png 121w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-413x1024.png 413w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-768x1904.png 768w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-620x1536.png 620w, https:\/\/hashtagdesigns.co.in\/wp-content\/uploads\/2026\/03\/section-5-826x2048.png 826w\" sizes=\"(max-width: 1033px) 100vw, 1033px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9f4d374 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"9f4d374\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7df1eec wpr-button-icon-style-inline wpr-button-icon-position-right elementor-widget elementor-widget-wpr-button\" data-id=\"7df1eec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-button.default\">\n\t\t\t\t\t\t\n\t\t\t\n\t\t\n\t\t<div class=\"wpr-button-wrap elementor-clearfix\">\n\t\t<div class=\"wpr-button wpr-button-effect wpr-button-none\" data-text=\"\">\n\t\t\t\n\t\t\t<span class=\"wpr-button-content\">\n\t\t\t\t\t\t\t\t\t<span class=\"wpr-button-text\">Let&#039;s craft what&#039;s next<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"wpr-button-icon\"><svg class=\"e-font-icon-svg e-fas-long-arrow-alt-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M313.941 216H12c-6.627 0-12 5.373-12 12v56c0 6.627 5.373 12 12 12h301.941v46.059c0 21.382 25.851 32.09 40.971 16.971l86.059-86.059c9.373-9.373 9.373-24.569 0-33.941l-86.059-86.059c-15.119-15.119-40.971-4.411-40.971 16.971V216z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\n\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22f2aba e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"22f2aba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Home &gt; Parent Category &gt; Category &gt; Page Title Rootly- The Gardening App Building Gardening App Identity to Digital Experience Design. A gardening app brand identity crafted to reflect simplicity, sustainability, and community connection through clean, intuitive, and nature inspired design. Client The Morning Ritual Industry Cafre &amp; Hospitality Category Branding Location Pune Project Brief Neeroop Organic sought a brand and website that conveyed modern luxury and sustainability. The challenge was to balance indulgence with trust and create a digital flow that tells ingredient stories, rituals, and values with clarity and grace. The Challenge In a crowded skincare market, luxury brands often feel generic.Neeroop needed to stand out with authenticity, credibility, and strong storytelling. Rituals, sustainability, and consistent design guidelines. Our Approach Research Aligns with Neeroop\u2019s focus on clean beauty, ingredient transparency, rituals, and sustainability. Strategy Reflects the brand goal of modern luxury + purity + trust through minimal, calm, nature-led design. Execution Connects directly to your delivered outcomes: brand system, UI design, storytelling website, products, rituals, sustainability, and community. Urban home gardeners, especially busy working individuals, often struggle to maintain healthy plants due to limited time, lack of expert guidance, and difficulty accessing the right tools or fertilizers. Without proper care routines, pest control knowledge, and organized garden management, plants fail to leading to frustration and reduced motivation. I delivered a clean, nature-inspired brand identity and intuitive UI design for the gardening app. Beyond the brief, I introduced photo-clicking for plant identification and a community feature, making the experience engaging, educational, and eco-conscious. Visual Design Low-fi to UI design Wireframes are simple, low-fidelity sketches or layouts used in design to show the basic structure of a screen or page without any colors, images, or detailed visuals. Let&#039;s craft what&#039;s next<\/p>\n","protected":false},"author":1,"featured_media":1179,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product"],"acf":[],"_links":{"self":[{"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/posts\/1175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/comments?post=1175"}],"version-history":[{"count":10,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/posts\/1175\/revisions"}],"predecessor-version":[{"id":1195,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/posts\/1175\/revisions\/1195"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/media\/1179"}],"wp:attachment":[{"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/media?parent=1175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/categories?post=1175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hashtagdesigns.co.in\/wp-json\/wp\/v2\/tags?post=1175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}